Case studies
Every business, budget and team is different. Each case shows the situation, the decisions I made, and the numbers, with their timeframe and limits. Client names are withheld; references are available once we’ve spoken.
Professional services · US
In sales in 90 days for a high-ticket services firm, from a standing start.
Case 01 · 90 daysRead the case →
DTC & ecommerce
Return on ad spend: $29,342 from 214 sales over two months.
Case 04 · 2 monthsRead the case →
Health & wellness · Florida
Cost per lead vs the blended average, after testing two routes.
Case 03 · 4 weeksRead the case →
HVAC & home services
How I’d grow an HVAC company: speed to lead, booked-job cost, seasonal budget.
Scenario, not a client